SHFC – A Favorite Spread

One of my favorite spreads in Single-Handed Fly Casting. I enjoy doing layout more than anything in the book-making process, and when pages come together so well, it’s a real bonus.

There are only a few (very few) spreads that don’t have images. I’m pleased that the layout flowed that way, and that I had enough to work with so that I could build the book to be truly image-rich.

SHFC Update – Thanks

Since Single-Handed Fly Casting is just about to go to plates (for printing), I figured I’d post a public thanks to all who influenced its creation (basically a copy/paste from the Acknowledgements page).

* * * * *

There are many people who should be recognized for their help in seeing this project through to completion. This book has been a huge amount of work, and those listed here have made the process both easier and better all around.

My wife, Kelley, and my daughter, Brooke, who both provided deep inspiration.

Dr. Tim Mccue and Dr. Michael Hahn, for 3-D and the Fly Casting Institute.

Dr. Grunde Løvoll, for answers at 500 frames-per-second (and a second set of eyes).

Aitor Coterón, for slow-mo video that makes for fast myth busting (and a third set of eyes).

Paul Arden, Mac Brown, Simon Gawesworth, Mathias Lilleheim, Dr. Noel Perkins, Steve Rajeff, Bruce Richards, Dr. Server Sadik, and Walter Simbirski. Each of you provided some form of input, invention, and/or knowledge.

David Lambert, for the much needed and much appreciated last-second fixes.

There are also four gear companies that provided material support to this effort. A special thanks to C.F. Burkheimer Fly Rod Co., COAST Products, Cortland Line, and Vosseler.

* * * * *

Project Number 50022936

Got the email that final press proofs for project number 50022936 (Single-Handed Fly Casting) are just a few days away. Once I sign off, the plates get burned. Not long now….

If you still want to pre-order, you can (here). The book will jump to $60 after the boxes arrive, with U.S. shipping/handling also rising to $10.

There are still plenty of slots left out of the 1,001. Only about half the people who expressed interest decided to follow through with a pre-order, so there are plenty of signed/numbered copies available.

SHFC Update – Final Check & Writing a Check

I’m giving Single-Handed Fly Casting a final once-over before producing the PDF for press. I got the dust jacket built to press dimensions over the weekend and am creating the foil stamp imprint file today. Looks like the book will weigh in right at three pounds, and should have some good “shelf presence.”

The look/feel is much of what I had hoped for, although there are limitations with a vertical format. The flow of text and line illustrations feels really good (better than photos to my eye). Insane amount of work to get all the pics finished, but finished they are.

Next step involves a signed quote, a large check, and a FEDEX envelope. Once the book is in the press queue, I’ll post on expected arrival date.

SHFC Pre-Order

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The post title says it all. Pre-order Single-Handed Fly Casting here. If you pre-order, you’re assured of a book (as long as the 1,001 slots last), and of getting pre-order pricing. The one aspect I cannot control is shipping costs, which outside the U.S. have become quite steep for a book of this weight.

Hoping to have books to ship at some point in December 2016. See the post above for a further update.

To order, simply click on the option that applies to you and proceed.

And remember, if you are in the EU, Springforelle fly shop will have a special run of 100 separately signed/numbered books just for that market.

Thanks.

usa ($55 plus $6 shipping)


canada($55 plus $36 shipping)


world($55 plus $50 shipping)

SHFC Update – Press is Coming…

jborger-shfc-vertcover_1608AOkay, for all those who have pre-ordered a copy of Single-Handed Fly Casting I have some news. Looking like the book will likely be coming off the press in the week after U.S.A. Thanksgiving (I say “likely” because times can shift a bit). It then travels from Ohio to Washington, and then out to everyone as fast as I can manage to sign and ship. A/P copies first, then reserved numbers, then general numbers in ascending order.

Hoping that the book will be sold out by the New Year, but we’ll see just how many people really want a limited edition book on fly casting….

SHFC Update – Misc Notes

jborger-shfc_p214-215A quick book update for those who have pre-ordered Single-Handed Fly Casting. I’m expecting to have an official press date shortly. With that should also come a fairly good idea about ship date to me, and that will be followed by me shipping individual books as fast as I can handle. Artist’s Proofs will ship first, followed by non-A/P books that had reserved numbers, followed by general number order lowest to highest.

For those curious as to how the book itself looking at this point in time, I’ve attached an image showing a spread from the D-Loop Group chapter.

SHFC Update – Emails Sent!

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If you were on the SHFC “pre-pre-order” list as of Friday night (Sept 16), an email has been sent your way. Things have reached the point where the “pre-pre” is now just “pre”, with the book in its final image prep and layout phase. Files should be headed to the printer in October.

As of Sunday (the 18th) night, the list was showing about a 74% open rate, so many readers have seen the mail, but certainly not all. If you are on the list and you don’t see the mailing in your inbox, check your spam/junk folders. I had 14 emails “bounce,” which means they couldn’t be delivered normally. Of those, only 6 were “hard” bounces, which means a dead-end email address or something else stopping the message cold. If the mailing just isn’t anywhere to be found on your system, let me know here and I’ll re-send.

For those of you who signed up over the weekend, I’ll get a mailing to you this coming week. There are enough open slots to accommodate everyone at this point, so no worries there.

I’ll also be building a dedicated order page with direct links. Coming this week, as well.

Thanks, everyone.